Shrimp balls are a popular seafood snack made from ground shrimp mixed with various seasonings, shaped into balls, and deep-fried or steamed. They are widely consumed across Asia, especially in countries like China, Thailand, and Vietnam. The market for shrimp balls has seen steady growth due to increasing consumer demand for convenient and tasty seafood snacks.
Market Size and Growth: The global shrimp balls market (새우볼 시장) was valued at US$ 68 Mn in 2020 and is projected to reach US$ 135 Mn by 2030, growing at a CAGR of 6.9% during the forecast period. The market growth can be attributed to factors such as the rising popularity of seafood snacks, changing consumer preferences, and the increasing availability of shrimp balls in supermarkets and convenience stores.
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Market Segmentation:
- By Service Type: Fried Shrimp Balls, Steamed Shrimp Balls
- By Sourcing Type: Wild-Caught Shrimp, Farmed Shrimp
- By Application: Retail, Food Service
- By Industry Vertical: Food & Beverage, Retail, Others
- By Region: North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Regional Analysis:
- North America: The North America shrimp balls market is driven by the growing demand for exotic seafood snacks and the increasing popularity of Asian cuisine.
- Europe: The Europe shrimp balls market is witnessing growth due to the rising trend of snacking and the expanding Asian population in the region.
- Asia Pacific: Asia Pacific is the largest market for shrimp balls, with countries like China, Thailand, and Vietnam leading the consumption.
- Latin America: The Latin America shrimp balls market is expected to grow due to the rising awareness of healthy eating habits.
- Middle East & Africa: The Middle East & Africa shrimp balls market is driven by the increasing disposable income and the growing influence of western cuisine.
Market Drivers and Challenges:
- Drivers: Increasing consumer demand for seafood snacks, changing dietary preferences, growing urbanization and busy lifestyles.
- Challenges: Fluctuating shrimp prices, environmental concerns related to shrimp farming, competition from other seafood snacks.
Market Trends:
- Healthy Variants: Growing demand for healthy shrimp ball variants made from organic or sustainably sourced shrimp.
- Innovative Flavors: Introduction of new and exotic flavors to cater to diverse consumer preferences.
- Online Retailing: Increasing sales of shrimp balls through online channels due to convenience and wider reach.
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Competitive Landscape: The shrimp balls market is highly competitive with the presence of several players. Some of the key players in the market include I.T. Foods Industries Co., Ltd,Starfish Co., Ltd.,Thaveevong Industry Co., Ltd.,Thai Agri Foods Public Company Limited,Kenko Food Sdn Bhd,Fresh Fish del Ecuador Cia. Ltda.,Kim Sea Food Products,Huazhi-wang Enterprise Co., Ltd.,Fisherman’s Choice.. These players are focusing on product innovation, expanding their product portfolios, and strategic partnerships to gain a competitive edge in the market.
Future Outlook: The shrimp balls market is expected to witness significant growth in the coming years, driven by the increasing consumer demand for convenient and tasty seafood snacks. Factors such as the rising disposable income, changing dietary preferences, and the growing popularity of Asian cuisine are expected to fuel market growth.
Key Market Study Points:
- Market Size Estimation: Comprehensive analysis of historical data and future projections to estimate the market size.
- Market Segmentation: Detailed segmentation of the market based on various factors such as service type, sourcing type, application, industry vertical, and region.
- Competitive Analysis: In-depth analysis of the competitive landscape, including key players, strategies, and market share analysis.
- Market Trends: Identification of key market trends shaping the growth of the shrimp balls market.
- Regional Analysis: Detailed analysis of the market in key regions, including market size, growth prospects, and key drivers and challenges.
- Future Outlook: Insights into the future growth prospects of the shrimp balls market and key factors driving growth.
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