WhatsApp’s fame has made it a vital tool for both personal and business communication. While communicating with their clients on a large scale, businesses often experience the WhatsApp Broadcast Limit for messaging.
This is also another form of WhatsApp Marketing.
WhatsApp Broadcast Message has a daily limit on how many users can be reached through broadcast messages. This restriction is on the number of users, not messages.
Businesses that violate this limit can no longer send WhatsApp Broadcast messages within a 24-hour period. So, we can say the WhatsApp Broadcast Limit per day is there.
In this article, we’ll look at how to enhance the broadcast limit in WhatsApp and go for full utilization of this communication tool.
What is WhatsApp Broadcast Limit?
There’s no specific limit to the number of broadcast messages on WhatsApp, but each broadcast is limited to 256 recipients(contacts) per message. However, you can send messages to unlimited users on WhatsApp businesses using WhatsApp Business API.
For you to send unlimited messages using the WhatsApp Business App only, then there are many levels.
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4 Levels of WhatsApp Broadcast Message Limits
Check the below levels for WhatsApp Broadcast message limits:
| Level | WhatsApp Broadcast message limits |
| Level 1 | In this, Businesses can send WhatsApp broadcasts to 1000 unique users in a 24-hour slot. |
| Level 2 | Businesses can broadcast messages to 10,000 unique users in a 24-hour slot. |
| Level 3 | Businesses at this level are allowed to send broadcast messages to 1,00,000 unique users in a 24-hour slot. |
| Level 4 | Businesses at this level can send an unlimited number of broadcast messages in a 24-hour slot. |
Please note that any message sent beyond the limit is queued in the campaign and is delivered automatically after 24 hours.
Meta has recently updated WhatsApp per user messaging Limit & enhanced the quality of the user interactions on WhatsApp.
Every limitation is workable.
5 Ways to Raise WhatsApp Broadcast Messaging Limit
Refer here few tricks on how to really increase WhatsApp Business Broadcast limit for messaging.
1. WhatsApp Business API
WhatsApp Broadcast for WhatsApp Business API helps businesses build up one-time or recurring broadcast campaigns. It also enables them to create WhatsApp campaigns based on customer attributes and events. With WhatsApp Business Providers such as WebMaxy WhatsApp Commerce, businesses can create customized broadcast messages for specific audience segments.
WebMaxy WhatsApp Commerce also offers the strongest analytics and reporting features to track the broadcast message’s performance.
2. Increase WhatsApp opt-ins
Businesses wishing to boost their WhatsApp Business Broadcast Limit must inspire more and more customers to join their WhatsApp list. WhatsApp opt-in refers to user permission indicating interest in a product or service and allowing a third party to contact them with more details.
There are various methods for collecting WhatsApp Business opt-ins, including websites, e-mails, social media, SMS, during the booking process or when making a transaction, and sign-up forms.
3. Maintain the quality
The most important aspect of expanding a WhatsApp Business profile is maintaining quality and providing customers with a smooth experience. Even with increasing campaigns, businesses should not adjust quality.
A few things businesses must consider as per below:
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Ensure that all messages and campaigns must follow the WhatsApp Business / Commerce Policy.
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Stop buying phone number lists for marketing purposes. Send messages to customers who have opted into the WhatsApp list.
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Stop spamming customers with messages.
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Personalize WhatsApp broadcast messages and make them valued. Avoid larger welcome messages and introduction texts.
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Create effective WhatsApp Broadcast campaigns by including a call to action, media, and formatting.
Businesses can track the quality of their WhatsApp number in the messenger. Here is what different colors indicate:
| Green | High Quality |
| Yellow | Medium Quality |
| Red | Low Quality |
4. Stay consistent with Broadcast Messaging
Sending WhatsApp Broadcast messages or campaigns once in a while will not help businesses make their WhatsApp Business profile unique.
Businesses must consistently send high-quality messages at higher volumes to boost their account’s messaging limit. They can create WhatsApp Broadcast campaigns for different purposes/objectives from acquisition, conversion, and re-engagement.
5. Keep track of performance
Sending WhatsApp Broadcast messages is not enough. Businesses must also get detailed reports on the performance of campaigns. Monitoring key metrics like open rate, click through rate, and conversions is vital. These metrics can serve as a benchmark for upcoming campaigns. Many WhatsApp Business API solutions offer access to detailed analytical reports for recent WhatsApp Broadcast Campaigns.
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Conclusion
Businesses looking to maximize their WhatsApp Business Broadcast Limit must take the actions mentioned above. However, increasing the broadcast limit requires consistency and quality. This may be tough for organizations to achieve without the right platform.
So, they must find an official WhatsApp Business partner for WhatsApp Business API, like WebMaxy WhatsApp Commerce. Businesses can build up one-time or regular broadcast campaigns.
It also helps them create WhatsApp marketing campaigns based on customer attributes and events. Finally, they may use the WebMaxy app to track the success of their campaigns.
WhatsApp Marketing Software is also helpful to send bulk messages in WhatsApp.
For more queries or clarifications, we would prefer to help you with our complete attention.
You can mail us at: info@webmaxy.co.
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