To further protect your business and improve list quality, consider implementing a double opt-in system. After someone signs up, send a confirmation message asking them to reply “YES” to confirm their subscription. With Texty Pro Business Text Messaging Service, the double opt-in is built into the system. When you send a text to a customer for the first time, a consent message is automatically sent along with your first message.

This message includes instructions on how to opt business text messaging service   in by replying 'Y' and how to opt out. Alternatively, if the customer initiates the text message for the first time, they will receive a consent message informing them that they will start receiving texts from you and providing instructions on how to opt out.

You can also collect opt-ins through keywords. For example, customers text “JOIN” or “YES” to a short code or phone number. Immediately send an automated confirmation reply with the required disclosures and instructions to opt out. This creates a documented record of consent.

Paper forms, in-store signage, event sign-ups, or QR codes** can also be used if they clearly state that the customer is enrolling in text alerts and describe what they will receive. The wording must be unambiguous: silence or implied consent (e.g., giving a phone number during a purchase without notice) is not sufficient.

Once consent is collected, send only messages that match what was promised. Do not switch a transactional-only opt-in (such as delivery notifications) into promotional texts unless you obtain additional permission. Always include a visible opt-out path (“Reply STOP to unsubscribe”). Honor opt-outs immediately.

Finally, **store proof of consent**. Maintain logs of when the user opted in, what language was shown at the time, and how they provided the consent. This recordkeeping is essential for legal defense if a claim arises.

In short: be explicit, be honest, give control, and document everything. Clear opt-in language and respectful message practices build both compliance and trust.