For over a decade, apps have been at the centre of our digital lives — gateways to shopping, entertainment, payments, mobility, and even healthcare. But something fundamental is shifting. Artificial Intelligence (AI), once seen as a futuristic add-on, has become the engine that is redefining what apps are, how they work, and what users expect from them.

The question is no longer “Is AI changing apps?” The real question is: “Are apps evolving into something entirely new because of AI?”

From Static Utility to Living Systems

Traditionally, apps were reactive tools — you opened one, performed a task, and closed it. AI has transformed them into living systems that learn, adapt, and evolve.

• Streaming apps now understand moods, creating playlists not just from history but from the time of day, weather, or even your recent activity levels.
• E-commerce platforms don’t just “recommend”; they predict, nudging you with products before you even know you need them.
• Fintech apps spot fraudulent behaviour in seconds while personalising investment journeys at scale.

Apps are shifting from being functional to being anticipatory. This is a structural change in design, not just an incremental improvement.
Source Url